You are required to read the following

Assessment Information

Subject Code:

MBA641

Subject Name:

Strategic Project Management

.

Case Study

.

You are required to read the following case study and prepare a Project Feasibility Study and

Timeline based on the information contained in the case study.

Residential Duplex Development Project

You own a real estate development business with cash reserves for funding development projects

of $800,000.

Your current business project is to successfully complete, within a nine month timeframe, a small

residential development in a regional centre (a place that is not a suburb in a capital city) in the

state that you reside in. This will require you to locate:

1. A regional centre in your state with a growing population that currently has more than 10,000

residents;

2. A block of land for sale that is large enough to construct a duplex (two attached residences)

based on the minimum land allotment size prescribed by the local council and that is selling

for a price you can afford;

3. A builder that will construct a duplex on your chosen block of land for a price you can afford.

Your primary objective is to create as much equity as possible (value of your constructed duplex

less all project costs) and as much income as possible (rent collected from tenanted duplex less all

holding costs).

Your assessment task is to prepare and submit a Project Feasibility Study and Project Timeline.

Templates for both of these will be made available to you but you are welcome to modify them or

use your own templates if you wish.

You are expected to source real statistics and information rather than providing estimates. This can be achieved by conducting internet research of relevant websites and emailing or telephoning relevant people and organisations.

You will also be required to prepare an explanation supported by evidence of where you sourced

each item of information in your assessment submission from. How you do this is entirely up to you.

You may prepare a separate report based on each of the headings in the project feasibility study or

you may include the information in your project feasibility study and project timeline as an

appendix.

Your explanation report cannot 2,000 words and it must also include:

  • Constraints and goals
  • Macro-environment business drivers (such as economic, competitive, resourcing and

demographic factors taken into account when determining feasibility)

  • Micro-environment business drivers (such as technical /internal expertise, time pressures,

and other people-related considerations)

The word limit does not apply to the feasibility study or the timeline.

You are required to include a minimum of 15 references in your report at least 5 of which must come from academic journals or textbooks.

Assessment marking Rubric

Criteria

HD (High Distinction) 85%-100%

Mark

Assessment Content (Subject Specific) OUT OF 24 MARKS

Project Feasibility Study

Project Feasibility Study indicates expert level understanding of case study information and further research required to determine project data inputs not provided in case study. All project data inputs lie within a plausible range.

/6

Project Timeline

Project Timeline indicates expert level understanding of Gantt chart principles and scheduling concepts with project stage timeframes and the relationships between project stage timeframes clearly indicated.

/6

Project Results

Equity value in excess of

$150,000 and/or net monthly rental income in excess of

$1,000 generated by project feasibility study

/6

Research and Information

Detailed explanation of information sources supported by evidence demonstrating extensive research activity including internet research and consultation with relevant people and organizations.

/6

 

Answer clearly and logically

Ideas & arguments are

/1

presented

effectively structured. Thoughtful

progression of ideas and details.

Excellent transitions between

paragraphs. Concluding

comments leave the reader

thinking. Major arguments are effectively woven throughout

everybody paragraph, with ideas

always related back to main

arguments.

Appropriate theory and

Fully considered all the relevant

/1

research used to answer

issues and made significant

question posed

observations made from

appropriate theory and

research. Excellent writing and

expression of arguments.

Correct academic writing style used, including correct spelling, grammar and punctuation

Sentence variety is effective and sophisticated. Tone is appropriate and consistent.

Diction/ vocabulary is sophisticated and effective. Language is academic. Writing is clear, concise, and strong.

/1

Format of answer consistent

Meets all editing, spacing, fonts,

/1

with question requirements and

and other editing requirements.

KBS guidelines

In-text referencing and

Excellent/appropriate

/1

reference list follows Harvard

referencing, 100% in-line with

style and consistent with KBS

requirements of Harvard style

guidelines

and consistent with KBS

guidelines.

Word count is within + / – 10% of requirement

Word count is within + / – 0% of requirement

/1

/24

/6

/30

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